The Washington Post becomes the latest media company to set up its Asia Pacific base in Hong Kong

The Post will be joining the likes of The New York Times, CNN and Bloomberg in Hong Kong. Photo: The Washington Post.

The Washington Post has announced it will be opening its first bureau in Asia Pacific, which will be in Hong Kong, as it seeks to strengthen its international coverage.

The Jeff Bezos-owned Post will be joining the likes of The New York Times, CNN and Bloomberg to have their APAC base in Hong Kong.

According to the Post’s foreign editor Douglas Jehl, the Hong Kong-based correspondents in its bureau will allow the company to keep closer eye on Southeast Asia.

“As a growing number of overseas readers turn to The Washington Post, we see potential to reach an even larger audience interested in deep, nuanced international reporting,” said Martin Baron, executive editor of The Post.

“This expansion will allow us to embark on even more ambitious, distinctive work and report more comprehensively from around the world.”

Aside from Hong Kong, foreign bureaus for the Post are being built or have already been built in Rome, Paris, Istanbul and Brussels.

Get The Drum Newsletter

Build your marketing knowledge by choosing from daily news bulletins or a weekly special.