Skinny Tan partners with Return for paid search

The founders of Skinny Tan raised £60,000 on Dragons' Den

Skinny Tan, the fake tan startup that raised £60,000 on Dragons' Den, has chosen Manchester digital marketing agency Return to take charge of its paid search efforts.

Originally from Essex, founders Louise Ferguson and Kate Cotton created the brand in 2012, with the ambition to produce a range of natural, streak-free tanning products for all skin types, containing a minimum of chemicals. Since their successful appearance on Dragons' Den, the brand has gained endorsements from celebrities including Made in Chelsea star Lucy Watson.

Skinny Tan products are now stocked by high street giants Boots and Superdrug, and over 200 stockists across the UK and Northern Ireland.

Rachel Smith, paid search manager at Return, said: “Skinny Tan is such an exciting brand and we are thrilled to be working with them to help the business achieve its huge growth potential.”

Skinny Tan is the latest beauty brand to partner with Return. Most recently, the agency was selected by Unicorn Cosmetics to deliver its paid search, paid social and conversion rate optimisation campaigns.

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