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Business on the Move Marketing

Buyers save Label PR after liquidation of owner Attercopia Group

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By John McCarthy, Opinion editor

January 15, 2018 | 2 min read

Label PR has been saved from the liquidation of its owner Attercopia Group by longtime members of staff.

Label PR

Label PR branches off from Attercopia Group

Formerly owned by Yorkshire-based marketing company Attercopia – which still owes substantial money to creditors, Label PR returns with founder Lee Bloor at the helm alongside Jessica Thornton and Almina Wilson who served as PR account director and PR and creative director respectively. The duo will now serve as company directors.

Label PR agency will operate from Manchester and London offices with an “an anti-agency” slant said, founder Bloor. “Our fresh approach will give our brands top-level access and flexibility to use the Partners as an extension of their in-house team – making relationships work for both clients and the agency. Our client-first approach offers rolling contracts without frustrating termination clauses and unprecedented access to the directors only.”

Jessica Thornton, co-owner of Label PR said: “Our intent is to move forward and harness the positivity our clients have shown for myself and Almina taking the reins alongside the re-introduction of the agency’s founder and our ‘breaking the mould’ business model.”

The new entity will reportedly retain the agency’s client roster.

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