Apple in a recent statement apologized after admitting to deliberately slowing down iPhones with older batteries function and promised to gain back its customer's trust by improving the performance of the old batteries.
Apple recently admitted that it had slowed down phones with older batteries, batteries with low charge or phones that were cold.
In addressing the admission, it further explained how all rechargeable batteries were consumable components that become less effective as they chemically age and their ability to hold a charge diminishes. "Time and the number of times a battery has been charged are not the only factors in the chemical aging process," Apple added.
To further rectify the situation which it claims to be clearly unintentional, it is reducing the price of an out-of-warranty iPhone battery replacement by $50 — from $79 to $29 — for anyone with an iPhone 6 or later whose battery needs to be replaced, starting in late January and available worldwide through December 2018.
Also, early in 2018 Apple will further issue an iOS software update with new features that give users more visibility into the health of their iPhone’s battery, so they can see for themselves if its condition is affecting performance.
Apple said: “Our goal has always been to create products that our customers love, and making iPhones last as long as possible is an important part of that. At Apple, our customers’ trust means everything to us. We will never stop working to earn and maintain it. We are able to do the work we love only because of your faith and support — and we will never forget that or take it for granted."