UK Top Shazamed Ads: ITV glides in at number seven while Apple reigns supreme

ITV glides in at number seven while Apple reigns supreme

The Drum's Shazam chart is based on the number of times each ad has been Shazamed over the past week using the music identification app.

While Apple remains on top, House of Fraser's campaign 'Bring Merry Back' has stormed back into the charts at number two with its heartfelt tale of two sisters over two decades.

ITV has made it in at number seven with the return of Dancing on Ice. A fairytale of two polar bears brings together the duo with a slippery start on the iced lake but soon becoming proficient figure skaters below the Northern Lights, watched by their furry critter friends.

Shazam Chart

1
All Night
Artist: Big Boi
Brand: Apple iPhone X
Campaign: Animoji Yourself
Agency: Tbwa\media Arts Lab
2
Who Took The Merry Out Of Christmas
Artist: The Staple Singers
Brand: House of Fraser
Campaign: Bring Merry Back
Agency: Goodstuff
3
Symphony
Artist: Clean Bandit
Brand: BBC ONE
Campaign: Christmas 2017 The Supporting Act
Agency: Bbc Creative
4
Don't Stop
Artist: Fleetwood Mac
Brand: Asda
Campaign: Christmas Imaginarium
Agency: Saatchi
5
Palace
Artist: Sam Smith
Brand: Apple
Campaign: Holiday Sway
Agency: Tbwa\media Arts Lab
6
Golden Slumbers
Artist: Elbow
Brand: John Lewis
Campaign: #mozthemonster
Agency: Adam&evedbb
7
The Impossible Dream
Artist: Andy Williams
Brand: ITV
Campaign: Dancing On Ice 2018 Polar Bears
Agency: Itv/goodbye Kansas
8
Shape Of You
Artist: Ed Sheeran
Brand: M&S Food
Campaign: An Extraordinary Christmas
Agency: Grey London
9
Merry Christmas Everyone
Artist: Shakin' Stevens
Brand: Tesco
Campaign: Everyone’s Welcome At Christmas
Agency: Bbh London
10
Only You
Artist: Yazoo
Brand: Boots
Campaign: Show Them You Know Them
Agency: Ogilvy & Mather

Get The Drum Newsletter

Build your marketing knowledge by choosing from daily news bulletins or a weekly special.