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Advertising People on the Move

People on the move featuring Fantastic Media, Unilever, Tumblr and more


By Jenny Cleeton, Social Media & Video Content Creator

November 29, 2017 | 8 min read

This week has seen another wave of appointments and departures at brands, media owners and agencies. The Drum has rounded up the key moves from the EMEA, APAC and North America regions below.

people on the move Fantastic Media, Unilever, Tumblr and more

People on the move featuring Fantastic Media, Unilever, Tumblr and more

EMEA people are on the move

M&C Saatchi

M&C Saatchi has tapped Kate Bosomworth as its new chief marketing officer (CMO) whereupon it will make use of her two decades in the industry largely facing sports clients.

Bosomworth is perhaps most widely known for running the envied This Girl Can campaign for the Board for Sport England, while also sitting on the UK Government’s Sport & Business Council.


Unilever has embarked on a hunt to find a successor to chief executive Paul Polman, signaling the eventual exit of the veteran executive who is poised to vacate the hot seat after eight years in the job.

The consumer goods behemoth is working with executive search firm Egon Zehnder for its hunt in a first step towards an eventual transition, although a formal recruitment process has yet to commence in earnest.

Clear Channel

Richard Cross has been appointed to the newly created role of chief digital transformation officer at Clear Channel International.

Joining from Atkins where he worked as group chief digital officer and brings over 30 years IT experience to the role.

Engage Hub

Clive Hannon has joined Engage Hub from Oneview Healthcare to take on the role of chief operating officer.

With an engineering background, Hannon went on to become a specialist in IT and software. He will join the agency immediately.

Fantastic Media

Richard Rowlands has been appointed as head of audience development at Fantastic Media.

Joining from Factory Media, where held the same position, Rowlands brings a wealth of experience to the role.


Wayne Deakin is working with Movidiam as a special projects person.

The former AKQA executive creative director is collaborating with the agency to work on a project for an unnamed brand.

APAC people on the move


Singapore broadcaster Mediacorp has appointed Ivan Wong as lead, agency brands and solutions, effective 20 November.

In a newly created role that reports to Parminder Singh, chief commercial and digital officer, Wong will focus on partnering agencies to mutually grow business through more information sharing, proactive client solutions and joint activities including brand solution workshops.

Before joining Mediacorp, Wong was commercial director at SPH Magazines overseeing all aspects of the magazine business and also spent a decade at Mindshare as managing partner.


The audience data management company has hired Andrew Tu as managing director for Asia-Pacific, succeeding co-founder Trent Lloyd, who moves into a global role as the new executive vice president of global publisher, strategy and products.

In his new role, Andrew will oversee commercial operations in Japan, Australia, Hong Kong, Taiwan, India and Southeast Asia, and work closely with the global team to identify new opportunities for Eyeota in the region to help accelerate company growth and grow the overall audience targeting ecosystem in region.

Andrew has spent 25 years in the digital marketing space, helping launch APAC operations for adtech companies, advertising agencies, and publishers such as The Trade Desk, MSN, Ogilvy Interactive, OMD, Adify and Astro.


The Israeli adtech company has hired Siddarth Correya as managing director for APAC. Based in Singapore, Correya will oversee operations and strategic expansion across the Asian region.

Prior to joining SelectMedia, Correya held the roles of mobile marketing director and digital director at Mediacom APAC, where he worked with brands such as P&G, Coca Cola, Dell, Mars and Fonterra.

people on the move america


Ketchum has announced the move to promote Barri Rafferty from her role of global president to chief executive, effective January 1, 2018.

Once Rafferty assumes her role, she will be the first woman to head a top-five global public relations firm. The long-time Ketchum employee replaces current chairman and chief executive Rob Flaherty in this move; Flaherty will retain his role as chairman.


Tumblr chief executive officer David Karp is resigning at the end of 2017, a decade after he founded the blogging website. Tumblr chief operating officer Jeff D'Onofrio will take over in his place.

In Karp's online blog, he posted a letter he wrote to his staff, stating that "After nearly 11 years, I've decided that 2017 will be my last year at Tumblr." He went on to say that the company will be in good hands with D'Onofrio at the helm.


Brandon Pierce and Amee Shah have joined Droga5 as group creative directors, while Dino Sanchez and Anna Fine join as executive designer director and design director, respectively. The agency also promoted two resident designers as Rich Greco and Devin Croda have been elevated to group design directors.


AKQA has appointed Kirsten Haitz as executive analytics director to lead the growing analytics and data science practice out of AKQA’s San Francisco studio. This expansion will help the data team evolve the ability to deliver sophisticated solutions to complex and challenging client requirements.

Haitz will report directly into Michael Andrew, general manager of data science in AKQA’s London studio. She joins AKQA with over 20 years of analytics and strategy experience at top companies such as Walmart, Levi’s, Gap, PWC, and as a board member of Google backed data startups.

We're Magnetic

Global experiential marketing firm We're Magnetic has made three senior hires: David Arnold as global head of production, Michelle Balbo as design director and Allen Goldman who becomes executive producer for the New York-based company.

Arnold is a 25-plus year industry veteran of large-scale events and notable projects include executive producing the 100th Anniversary Tour for the NHL, Buchanan’s Latin Grammy and Latin Billboard Brand Activations and Austrian Airlines route launches.

Balbo will oversee the company's design team and work and counts Google, YouTube, Etsy, Zagat, Macy's, Martha Stewart and more as some of her most notable past work.

Goldman, who started in the music industry as a roadie for The Who and video producer for bands including the Ramones, will oversee global productions for We're Magnetic's client Facebook.

Young & Laramore

Indianapolis-based creative agency, Young & Laramore has expanded its digital team within the in-house media division, EchoPoint Media. Leslie Kavanaugh has been hired as senior media planner/buyer; Carlie Manges as media assistant; Bridget Barbara as digital assistant; and Amanda Eagle as digital assistant. Morgan Gozdecki has been promoted to media planner/buyer.

Bailey Lauerman

180LA alum Cary Ruby has joined the agency as group creative director. The creative lead will operate out of the agency’s LA office, working closely with managing partner Chantal Sagnes.

Cary has worked on major brands like Expedia, DirecTV, Volkswagen, HP, Taco Bell, Pizza Hut, Toyota, Disney/Pixar and more. His awards show wins include Cannes and One Show, among many others, while working for agencies including 72andSunny, 180LA, Deutsch, TBWA and Saatchi.


WMcCann has hired André Marques to serve as the agency’s creative vice-president, effective January, 2018. An art director by trade, Marques has held the role of chief marketing officer at Habib’s, one of Brazil’s most popular fast-food chains, for the last three years.

Before joining the client side, Marques worked on the agency side, including Africa, where he worked with clients such as Brazilian bank Itaú, AB-Inbev, Walmart, P&G and Heinz. He also held a leadership role as Salles Chemistri, part of Publicis Group, where he worked for clients such as GM and Centauro.

Want to get your career on the move? Check out The Drum Job page and follow @TheDrumJobs for updates.

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