Condé Nast has confirmed it is wrapping up its quarterly Teen Vogue print title to focus on driving the brand in the digital space.
Reports suggest an estimated 80 members of staff will be laid off at the company as the owner consolidates its print offering across a stable of titles, including Glamour. The Glamour cut down in particular has already seen founder and editor Jo Elvin leave the magazine after 17 years last month.
A spokesperson for Condé Nast said: “Teen Vogue has experienced tremendous audience growth across its digital, social and video platforms this past year. We are aggressively investing in the brand and all of its consumer touchpoints, including events like the upcoming inaugural Teen Vogue Summit next month in Los Angeles.
"As audiences continue to evolve around content consumption, we will modernize and calibrate how, where and when we produce and distribute our content to be in synch with the cultural moments and platforms most important to our audiences. Though the quarterly print editions will cease publishing on a regular schedule, we will explore reimagined special issues timed to specific moments (vs. months) as we do in social.”
In 2016, the frequency of Teen Vogue was reduced to quarterly editions, a move that seems to has failed to save the print edition.
Elsewhere at Vogue, the company is bolstering its digital push by recruiting a dedicated team to run its Snapchat Discover presence – an indication of the future that awaits titles at the publisher.