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Stranger Things Netflix PR Stunts

Stranger Things Throwback Thursday takes over streets of New York with paranormal pedicabs


By Kyle O'Brien, Creative Works Editor

October 5, 2017 | 2 min read

Now that Game of Thrones is on hiatus for over a year, there may be no more hotly anticipated return of a show than the Netflix hit, Stranger Things. With season two streaming starting October 27, Netflix has come to New York Comic Con to give fans a glimpse into the paranormal activity that is to come in the new season, and they’re offering paranormal pedicab rides to fans.

Stranger Things pedicab

Stranger Things pedicab at New York Comic Con

Stranger Things

Doner LA has partnered with Netflix to launch a Stranger Things spectacle in the streets of New York City with a free pedicab service piloted by lookalikes of the fan favorite, Dustin Henderson. The public teasers started today (October 5) – a ‘Throwback Thursday’ – with drive-by appearances at the Today Show and Good Morning America by a fleet of 20 Dustin-piloted pedicabs.

Stranger Things

From now through Sunday, Comic Con attendees can hail free rides in pedicabs outfitted to be straight out of 1984 – effectively being taken back in time to the accompaniment of 80s musical hits. The paranormal pedicabs run during Comic Con hours, offering diehard fans one-of-a-kind Stranger Things swag and the ability to connect with the show in a unique way.

New York-based creative experiential agency NA Collective produced the event.

Stranger Things Netflix PR Stunts

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