Shazam Chart McDonald's Advertising

UK Top Shazamed Ads: Marks & Spencer, McDonald's and Samsung reign supreme

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By The Drum Team, Editorial

August 30, 2017 | 2 min read

The Drum's Shazam chart is based on the number of times each ad has been Shazamed over the past week using the music identification app.

They may have switched places in the chart but Marks & Spencer, McDonald's and Samsung remain the top three ads this week.

M&S Food is sizzling away at number one thanks to Ed Sheeran's Shape of You which is the soundtrack to the grocer's latest mouthwatering spot from Grey London.

McDonald's, meanwhile, is sitting pretty at number two thanks to the impossibly catchy Hall & Oates classic You Make My Dreams Come True which takes centre stage in the brand's 'Happy Dance' ad.

Completing the top three is Samsung with Rufus Wainwright's cover of John Lennon's Across the Universe. The track can be heard in the background of the phone giant's cinematic new campaign, which shows how much technology has changed throughout the ages and examines what that means for future generations.

The only fresh entry this week comes from BMW, which places at number 10 with Goldfrapp's Systemagic.

Shazam Chart McDonald's Advertising

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