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Facebook updates News Feed to improve user conversations

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By Taruka Srivastav, Reporter

August 17, 2017 | 3 min read

Having ramped up its premium content play with the purchase of Fayteq, Facebook has now updated its News Feed for consumers to have 'more lively and expressive conversations' on the platform.

Facebook updated their News Feed to make it more user friendly

Facebook updated their News Feed to make it more user friendly

Facebook has updated the comment style which aims to make it easier to see which comments are direct replies to another person. It has also updated icons and Like, Comment, and Share buttons that are larger and easier to tap.

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In a blog it was explained: "Every person’s News Feed is different and populated with a unique set of stories — from photos and videos to GIFs and links. And with so many types of stories available, each feed is more complex than ever."

"In order to make News Feed more conversational and easier to read and navigate, we’ll be making a few updates to its design over the coming weeks."

To improve how people navigate News Feed to create a more consistent experience, it will also make it easier to see where a link will take a user before clicking on it.

Facebook earlier added another Custom Audience targeting option and is also testing a gif-making feature.

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