The Drum Awards for PR 2022

Live in -h -min -sec

Digital Transformation Katie Couric Oath

Katie Couric quits as Yahoo’s global news anchor

Author

By John Glenday | Reporter

July 31, 2017 | 3 min read

Veteran journalist Katie Couric is to end her high-profile role as global news anchor at Yahoo along with her regular interview segments following a $4.5bn takeover of the internet firm by Verizon.

Katie Couric quits as Yahoo’s global news anchor

Couric has interviewed several high-profile figures during her Yahoo tenure including former U.S. Secretary of State John Kerry

Couric was parachuted in by former Yahoo chief executive Marissa Meyer four years ago to bolster the internet firm’s video news output and will remain on board with Oath, a new Verizon division subsuming element of both AOL and Yahoo, on a project basis.

In a statement given to Variety an Oath spokesperson said: “Over the last four years, Katie has created a vast portfolio of work that has been equal parts inspiring, thought-provoking and fun to watch. We’re proud of everything she has accomplished and look forward to exploring ways to work together in the future.”

Couric built her name as anchor of CBS Evening News and NBC’s Today programme before her symbolic jump to Yahoo seen by many at the time as symbolizing the growing importance of internet video, interviewing high-profile guests such as Edward Snowden.

Oath is being headed up by former AOL chief Tim Armstrong and will incorporate more than 50 media and tech brands including AOL.com, HuffPost, Yahoo Sports, TechCrunch, Engadget, MAKERS, Tumblr, Yahoo Finance, Yahoo Mail and Flickr.

Yahoo launched 18 videos series in an effort to establish a footing in the sector before Mayers scrapped the initiative to knuckle down on its core search business.

Digital Transformation Katie Couric Oath

More from Digital Transformation

View all

Trending

Industry insights

View all
Add your own content +