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Shazam Chart Advertising Shazam

UK Top Shazamed ads: Samsung takes the top spot with 'The New Normal' campaign knocking M&S Food down a peg


By Jenny Cleeton, Social Media & Video Content Creator

June 27, 2017 | 1 min read

The Drum's Shazam chart is based on the number of times each ad has been Shazamed over the past week using the music identification app.

​Samsung has taken the top spot thanks to American-Canadian singer Rufus Wainwright's 'Across The Universe'.

From running with dinosaurs through VR to seeing sea creatures in the swimming pool from your phone, the acoustic guitar track backs a campaign showcasing the incredible opportunities available to this generation.

Elsewhere, Talk Talk's 'Sing' campaign has entered the chart taking seventh place with its simple ad showing a man and woman singing along Viola Wills' 'Gonna Get Along Without You Now' to promote the brands streaming services. While PrettyLittleThing takes eighth place with an enviable 'Lost In Paradise' ad.

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