The Snap Election Creative Collection: the best work from 2017’s leadership race

George Gilliatt, student and freelance designer, created a poster to inspire democracy among young people

Theresa May’s calling of the snap election may well has sent the UK’s parties into a tailspin, but lest we forget the poor creative shops who had just 51 days to develop and implement campaign materials that would cut through an electorate that had already overindulged in politics across the last year.

The usual hastily cut-and-pasted poster campaigns and dry, piece-to-camera election broadcasts were rolled out around the country, but – much like we saw before and after Donald Trump’s elevation to the US presidency – a controversial election has the ability to turn out some diamonds of creativity.

Whether we’ll remember them beyond 8 June remains to be seen, but for now The Drum presents to you the best campaign work to come out of 2017’s the snap election.

The official work

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The ‘get voting’ work

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The lone wolf work

Election Snap Card Game by CP+B

Added 06 June 2017
Agency: CP+B
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