BBC and Youku partner to make BBC Earth films available in China
BBC Worldwide announced a deal with Chinese streaming service Youku to make five of BBC Earth’s award-winning films available on for Chinese viewers.
BBC Earth films to launch on China's Youku streaming service
This follows the launch of BBC Earth and BBC World News in Philippines.
The films, which will be broadcast in high-definition, includes Earthflight, Incredible Predators, Tiny Giants, Walking with Dinosaurs and Wild Africa.
The films will be available on Youku’s digital platforms for Youku’s 500 million monthly active users. The deal also allows Youku to distribute the 4K versions to linear channels, with the capacity to transmit in that format.
“With our BBC Earth Giant Screen films available in 3D, HD and 4K formats, viewers will have even more opportunities to get up close and personal with some of nature’s most awe-inspiring events,” said Kelvin Yau, general manager, Greater China, BBC Worldwide.