River Island’s campaign with Young Epilepsy and Epilepsy Society for National Epilepsy Week has won this week’s European Creative Work of the Week title.
Based on this year’s theme – #ExplainEpilepsy – ‘Everyone Knows Someone’ saw River Island host a roundtable discussion where some of the biggest names in sport, entertainment and blogging opened up about their experiences with the neurological condition – either directly or indirectly. These included Kerry Howard, S Club Junior’s Stacey McClean and Cambridge United FC captain, Leon Legge.
For the week itself – 14-20 May – the public were given the opportunity to #ExplainEpilepsy for a chance to win River Island prizes.
To vote for next week’s Creative Work of the Week winner check out the latest Creative Works round-up.
River Island, Young Epilepsy and Epilepsy Society: #ExplainEpilepsy by The AncestorsAdded 22 May 2017
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