Digital Advertising

Financial Times and Conde Nast among winners at The Drum’s Digital Trading Awards

By Robyn Darbyshire | Junior Content Editor

June 1, 2017 | 3 min read

The Financial Times and Conde Nast were among the winners at The Drum’s Digital Trading Awards (DTAs) last night.

The DTAs celebrate the best examples of digital trading in practice, aiming to reward those who can actively show that what they do, day in and day out, works for their clients and themselves.

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Digital Trading Awards 2017

At the awards ceremony last night (31 May), the coveted Grand Prix award went to Manning Gottlieb OMD for their work in with Specsavers while the Chairperson’s Award went to Financial Times.

Vogue’s head of programmatic and digital revenue, Elli Papadaki, was also named as Digital Trading Leader of the Year - after just several months in the role.

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Judged by a panel of 18 experienced professionals across the adtech industry, work was seen by judges from leading companies such as BBC, Diageo, TripAdvisor and Gumtree.

Chairman David Frew, senior programmes manager of Internet Advertising Bureau (IAB UK), said: “It was an absolute blast working through all of the submissions and whittling them down to the short list of nominees with the rest of the judging panel – arguing the finer points of merit really brought home just how far we have come in digital trading and how important it is to recognise innovation and success.”

The awards, which took place at the Park Plaza in Westminster, were sponsored by Adobe, The Trade Desk, Nielsen Marketing Cloud, Rubicon Project, Sphere Digital Recruitment, Integral Ad Science, Tapad, AdColony, Visual IQ, Just Premium and Rocket Fuel.

The full list of winners can be seen here.

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