Zzysh, a Swiss startup, has enlisted DAC Group Germany to help grow the brand globally by appropriately marketing the brand's personality through the product's online media.
Zzysh first came into existence 10 years ago when founder, Manfred Jüni, developed a bottle cap with a cartridge that re-seals opened bottles of wine and champagne to preserve the freshness, flavor, colour, aroma and sparkle for several weeks after opening. The product is now globally available, and has even been taken on in bulk by hotel giant Radisson.
DAC agency owner, Daniel Richter, said of the appointment: "With Zzysh, we are working closely with the whole DAC team across Europe and the USA to coordinate and integrate all marketing efforts. We are absolutely delighted to be working with Zzysh-Manfred Jüni. The team feel like part of the family and we are extremely excited to take on this project.
"Belonging to DAC, who have a worldwide network, helped us to win this pitch as it gives us the means to chart new paths, especially in France, England, Scotland and North America."
DAC Group Germany (previously ad xmedia) won the account in February, in large part due to its acquisition by the global DAC Group in December 2016. The agency will take on Zzysh’s online media, event campaigns and SEM across Europe.
DAC's other clients include Starbucks and Westjet.