Marketing Tesco Mars

Tesco, Mars, Team GB, Cancer Research UK and Channel 4 marketers vie for Individual of the Year Award


By The Drum Team | Editorial

May 18, 2017 | 2 min read

The UK’s top marketer is set to be decided from brands Cancer Research, Channel 4, Team GB, Mars and Tesco at this year’s The Drum Marketing Awards.

The Drum Marketing Awards

This year’s nominees for the award to highlight the person that The Drum editorial team believes is worth the title of Individual of the Year at the awards have been announced. Channel 4’s Dan Brooke, Cancer Research UK’s former marketer Anthony Newman, Mars' Michele Oliver, Team GB’s Leah Davis and Tesco’s Michelle McEttrick are all in the frame.

Each of the nominees has been chosen following a highly successful year for their employer which can be in some way traced back to the role of marketing.

Stephen Lepitak, editor of The Drum, commented: “Once again we have an incredible group of marketers nominated for one of The Drum’s most distinguished annual prizes. As we state on the cover of our magazine, we believe marketing can change the world, and each of these nominees have proven that in one respect or another. It will be a difficult decision to choose the winner that’s for sure.”

The winner will be announced, however difficult, on 30 May at the awards ceremony at Park Plaza, West Minster Bridge. Earlier this week it was revealed that Sir Richard Branson would be presented with the Lifetime Achievement Award on the evening as well.

The awards are sponsored and supported by Audiense, Shazam, Tint and Winmo.

Marketing Tesco Mars

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