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By John McCarthy | Media editor


| article

May 8, 2017 | 2 min read

James Corden returned to screens as the ambassador of to underline its new service offering car finance comparison.

In his third ad for the company, by Karmarama, Corden celebrated the finance comparison tool used by his mate Brit Johnny, much to the "dismay" of a car dealer.

The company's motoring products include MOT and service comparison, car buying and selling, tyre comparison, and both petrol and parking price comparison tools.

Paul Troy, chief marketing officer of said: "This really builds on the success of the first two adverts. The ‘driver wins’ campaign is proving to be unbelievably successful, helping us to deliver the strongest growth in market in March.

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"There are still huge car savings to be had for drivers, and we're keen to keep expanding the range of ways can help motorists to save money. Car finance comparison is a great addition to our already comprehensive suite of money-saving motoring products. The good news is that we’ve no plans to take our foot off the gas when it comes to finding even more money-saving wins for drivers."

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Karmarama is the UK’s most progressive creative agency, now part of Accenture Interactive.Its services include advertising, direct and digital marketing, digital design and build, data and analytics, PR, social and innovation. The agency is known for its ability to blend creativity, digital and data, to help brands better engage with consumers. Or as Karmarama calls it, Connected Creativity.

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