Read our new manifesto
22 - 26 March

Festival for a rapidly changing world

Topics include: Direct to consumer / E-commerce / Data & privacy / Martech

Kanye West turns his back on social media followers

Kanye West has disappeared from social media

Kanye West has disappeared from Twitter and Instagram deserting his millions of followers across the social networks.

At present, the US rap star has given no reason for quitting the platforms, leading fans to turn to his wife, Kim Kardashian West, for answers as she carried the burden of promoting their children’s clothing line online.

In November, West cancelled remaining dates on his Saint Pablo tour following a nervous breakdown reportedly triggered by the anniversary of his mother’s death.

A prolific social media user, West was known for his various social media outbursts which included asking Facebook’s Mark Zuckerberg to “invest 1 billion dollars into Kanye West ideas” and claiming he was “50 per cent more influential than any other human being”.

In February last year, We Are Social’s Stephanie Ryan shared insights into “If we did the social media for Kanye West.”

Join us, it's free.

Become a member to get access to:

  • Exclusive Content
  • Daily and specialised newsletters
  • Research and analysis