Ex-Spice Girl Emma Bunton has stepped back into the limelight as the face of eco-friendly family brand Kit & Kin, a provider of bio-degradeable nappies and skincare products for mothers and babies.
Co-founded by Bunton and Christopher Money the business seeks to offer parents an affordable environmentally friendly alternative to existing products via their online subscription service.
Bunton remarked: “My son has always suffered with eczema and for so many years we struggled to ﬁnd products that weren’t full of chemicals that would further irritate his skin . As a mother, my children are my number one priority and I do everything I can to ensure they’re always safe, healthy and happy.
“At Kit & Kin, we want to take away the stress and worry parents often experience when trying to choose the best products for their family. That’s why we’ve developed an amazing range you can trust to care and protect for your family as they grow.”
Launched today via kitandkin.com the service claims that its nappies will fully biodegrade within six years.
The Spice Girls received a lukewarm reception when reunited for the London Olympics closing ceremony.