Ad of the Day: Two refugees, generations apart, tell their story in new Unicef film

Unicef has released a new film presenting the parallel stories of a young Syrian refugee and a World War II child refugee in a stark illustration of the challenges that refugee children continue to face.

The two-minute film, created by 180 Amsterdam, switches between the stories of Ahmed, 12, from Damascus in Syria, and Harry, 92, from Berlin, Germany.

During the film, the two tell their individual stories of being forced to flee their homes and their journeys in search of safety. Despite being separated by over 70 years, the two stories contain many similarities, and the film interposes footage of Syrian refugees with historical footage from World War II.

“The needs of refugees have never been greater. Now, more than ever, they need our support. We hope that this video will serve as a reminder that behind the headlines are the stories of individual children. Not refugees, not migrants, but children, whose only dream is safety, and the chance of a brighter future” said Unicef director Paloma Escudero.

Credits

Creative Agency: 180 Amsterdam

President & Chief Creative Officer: Al Moseley

Executive Creative Directors: Dan Treichel & Dave Canning

Creative Director: Hannah Smit

Art Director: Rachel Kennedy

Production Company: Smuggler

Director: Joshua Neale

Editorial Company: Trim London

Editor: Paul Hardcastle

Stock Footage c/o: Getty Images

Music: Jon Hopkins, Domino Records

Sound company: Wave Amsterdam

Post Production: MPC London

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