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Business on the Move Supermoon Marketing

Healthy food retailer Snap Kitchen names Supermoon as first creative AOR

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By Kyle O'Brien, Creative Works Editor

January 31, 2017 | 2 min read

Healthy pre-made food retailer Snap Kitchen, based in Austin, Texas, has chosen Supermoon, of Santa Monica, California, as its first creative agency of record.

Tressie Lieberman

Supermoon, which specializes in young brands, will be managing brand strategy and digital, video, out-of-home advertising and experiential creative execution for Snap Kitchen’s 45 locations across Austin, Houston, Dallas, Philadelphia, Chicago and Washington DC.

Snap Kitchen is led by chief marketing officer Tressie Lieberman, formerly the architect of Taco Bell’s social strategy. She led the chain’s digital and on-demand business, as well as its digital experience and social engagement. Before that, she was the digital marketing manager for Pizza Hut.

“I’ve learned that people want their food to be healthy and convenient – and that takes great products, innovation, and a partner who can tell that story. Supermoon’s ability to combine creative and strategy in unconventional ways makes them a great fit for a fast-growing brand like ours,” said Lieberman.

Snap Kitchen

“We live to work with brands who are destined for great things,” says Kyle Acquistapace, president of Supermoon. “Snap Kitchen is truly creating a new way to eat.”

Business on the Move Supermoon Marketing

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