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CreativeRace marks strong start to 2017 with seven new appointments

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By Laurie Fullerton, Freelance Writer

January 24, 2017 | 2 min read

Independent, integrated agency, CreativeRace, has strengthened its Leeds office for 2017 with the addition of seven new colleagues across various departments. This includes introducing a dedicated social media team for the first time in the agency’s 30-year history.

The significant number of new hires, and the introduction of a dedicated social media team, follow multiple client wins during the end of last year, as well as continued, and developing, work with key clients such as Asda, Greggs, DFS and Coral. CreativeRace’s total staff count is now at 143 across both Leeds and London.

Emma Streets, former PR and social media director at TK, has been appointed as head of social media in a newly created role. Emma has over 12 years’ experience in PR and social media, from global shipping giant Maersk and Sir Richard Branson’s environmental organization Carbon War Room, to global hair styling brand Cloud Nine, and retail developer Hammerson.

Social media manager James Pilkington, who previously worked on Asda's social media community management, and Katie Sherdley, join her in the team.

Oliver Osborne previously held the role of lead creative at London digital agency, Hugo & Cat. Eve Eastwood will manage CreativeRace’s own marketing within the new business team. Mandip Kaur has worked most recently for Asda, where she managed CRM campaigns for all business units. She will now manage the eCRM offering for CreativeRace clients. Emma Denny spent a year as an intern at Hewlett Packard in Stuttgart, Germany, before joining CreativeRace.

Speaking about the new hires, Gordon Bethell, chairman of CreativeRace, says: “We are delighted to welcome our new colleagues to the team. We’ve hit the ground running in 2017 by expanding our digital offering to include social media, and we’re extremely pleased to be able to offer this service to clients, as well as the fresh talent our new employees bring to all departments.”

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