Shazam, the ever-popular music recognition app, has been building out its TV partnerships over the past few years. Shazam’s core is its automatic content recognition (ACR) technology, and this can be applied to songs as well as other forms of audio (like TV dialogue).
Now, though, Shazam is getting its own show, BEAT SHAZAM, which will be hosted by Jamie Foxx and is set to premiere in Summer 2017.
The show will feature four teams of two players competing to identify popular songs. The winning team will then test its mettle against Shazam - a la Jeopardy contestants versus Watson. BEAT SHAZAM will be executive-produced by Mark Burnett (“Survivor,” “The Voice”) and Jeff Apploff (“Don’t Forget the Lyrics!”).
“Shazam is one of the most beloved apps in the marketplace, and can identify millions of songs in a matter of seconds – whether you’re using it to discover a new band or to identify a newly released hit from your favorite artist,” said Apploff. “It reaches more than 160 million music lovers worldwide, and combined with Jamie Foxx’s amazing talent and worldwide star power, we simply can’t imagine a greater team to create the next big music game show."
With MIPTV approaching, this is certainly a format that will be coveted outside the U.S.