UK Government Marketing

UK gov brings 67 agencies onto its roster, 69% are SMEs

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By Tony Connelly, Sports Marketing Reporter

January 16, 2017 | 2 min read

Some 67 agencies have been selected for the UK government’s Crown Commercial Service (CCS) agency roster for digital and social media marketing.

Story UK is the only agency outside London to make the roster

Story UK is the only agency outside London to make the roster

From this roster, 69% are SMEs and 44% are "new to government business". Across four years, the combined value of the contracts is expected to equal £42m.

Munro & Forster Communications, Four Communications, Forster, Spring, Kindred, Weber Shandwick, Freud Communications, Portland, Engine Partners UK, Cohn & Wolfe and Nexus Communications are among the big winners across the 11 lots.

Ogilvy & Mather and M&C Saatchi also secured work across the board. Notably, in a European-wide competitive tender process, the only agency outside of London to win a place on the roster was Edinburgh's Story UK.

Charlie Cutler, Story UK’s digital director, said “We have had 8 years’ experience creating highly effective campaigns for the public sector framework in Scotland and are delighted to have secured a place on this roster."

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