Endemol Shine hires AOL's James Hayr as global head of sales

Endemol Shine hires AOL's James Hayr as global head of sales

Endemol Shine has hired AOL's head of branded content, James Hayr to become head of global sales in the UK.

Hayr, who joined AOL in August 2014, has been tasked with "producing best in class video content for brands in the UK and internationally through access to the company's global award-winning roster of TV production companies and digital creative businesses," according to his LinkedIn profile.

At AOL, Hayr was in charge of the company's UK content division, Partner Studio, where he led the team in creating branded content campaigns for clients. Prior to that, he held the post of head of creative at Kinetic Seven and has also worked as creative head of advertising solutions at Microsoft.

A spokesperson for AOL confirmed Hayr's departure, and added that Mark Melling, director of video and branded content for EMEA would now lead Partner Studio.

Join us, it's free.

Become a member to get access to:

  • Exclusive Content
  • Daily and specialised newsletters
  • Research and analysis

Join us, it’s free.

Want to read this article and others just like it? All you need to do is become a member of The Drum. Basic membership is quick, free and you will be able to receive daily news updates.