Digital marketing company iProspect has appointed Kirsten Pistor as its new head of biddable.
Pistor has more than 14 years’ experience managing both digital and offline media campaigns and joins from mSIX where she led the Talk Talk account.
In her new role, Pistor will be responsible for all biddable activation for the business and will lead on developing and defining the proposition for Dentsu Aegis Network UK, working closely with all brands across the group.
She replaces Stuart McLennan, who has taken up his new role within the group as general manager, iProspect Singapore.
Martin Vinter, head of bought media at iProspect UK said: “We are delighted to welcome Kirsten to the team, especially at such an exciting time for the business. With her vast expertise and knowledge, she will play a crucial role in further driving the delivery of all biddable media.”
Pistor is expected to start her new role on 3 January 2017.