Brittain joins from Razorfish, where he was head of business development and oversaw the agency’s Unilever relationship.
In his new role he will report to Golin London managing director, Bibi Hilton.
Brittain’s day-today duties will see him work alongside head of content and social, Neil Kleiner, and the wider leadership team, to further strengthen Golin’s digital offering and drive integration across the agency.
Commenting on Brittain’s arrival, Hilton said: “Over the past 60 years, Golin’s business has evolved from pure public relations to award-winning communications that integrate PR, social and digital.
“Alex’s digital and leadership experience make him the perfect person to join us as we continue to transform in our ambition to be the defining agency of this decade.”
Brittain added: “As traditional silos continue to disintegrate in the marketing industry, I’m thrilled to join one of the most prestigious integrated communications agencies out there; offering PR, social, content as well as world-class digital work.”