The Creative Industries Council has launched a new campaign to showcase the potential of the UK’s creative enterprises as drivers of the UK’s economic growth in the 100 days since the referendum result on June 24.
The ‘100 Creative Industries Wins in 100 Days’ document provides a snapshot of how critical the creative industries are to the UK’s economy and aims to show that they are open for business and international partnerships following Brexit.
Each day since the EU referendum is marked with a notable mention intended to highlight a success story of how UK enterprises have helped contribute to the UK economy.
Creative Industries Council vice president, Nicola Mendelsohn, said: “Our creative industries are critical. They drive the digital economy and are an engine of economic growth, generating over of UK GVA (£87bn in 2015). They play a key role in shaping the UK’s 5%international reputation and influence.”
The initiative follows on The Drum Network’s own efforts to let the world know that UK’s creative industry is still thriving and open for business.
To do this an interactive, digital map was created, enabling organisations from the creative industry to contribute a short video expressing eccentric creativity, to demonstrate why Britain is still a huge creative player on the global stage.