Technology

TalkTalk Business aims to improve online and mobile customer experiences

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By Richard Draycott, Managing Director

October 27, 2016 | 2 min read

TalkTalk Business, one of the UK’s leading business focused telecoms providers, has gone live with a brand new website aimed at simplifying the customer’s online experiences and also to make it easier to access their services on the go via mobiles.

Designed and built by award-winning digital agency Mando, the build, which moved the business on to a newer version of Episerver Digital Experience Cloud™, has transformed the customer and client online experience and the newly introduced mobile optimisation allows on-the-go access, with a simplified structure, making it easier than ever for users to navigate.

Behind the scenes the site is integrated with modern marketing automation and revenue performance management software, allowing the company to strategically analyse data, generate leads and gain valuable insight into customer behaviour. Efficiencies have been found through the reduced volume of calls to their support centre. The new website has the added benefit of being streamlined with the business’ most recent re-brand, making it a truly fresh contribution.

Mando’s partnership with TalkTalk Business has gone from strength to strength since their first collaboration and Richard Thompson, commercial director at TalkTalk Business, said: “Updating talktalkbusiness.co.uk was a big undertaking, and Mando have certainly delivered. We are always striving to improve our customers’ experience, and this new site helps us achieve this.”

Ian Finch, managing director at Mando, said: “It’s been a long-standing partnership with TalkTalk Business and a delight to have worked with the team so closely in reimagining their web site. We’re thrilled with the results so far and are excited to have the opportunity to grow their offer and market reach with this new platform.”

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