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Retail Fashion Marketing

Online retailer Rue La La partners with Pitney Bowes to expand global reach


By Laurie Fullerton, Freelance Writer

October 18, 2016 | 2 min read

Rue La La, an e-commerce site best known as an online style destination connecting brands with shoppers, announced today it will expand its reach to 219 countries and territories, offering members outside the U.S. access to its latest recommendations in fashion and home decor.

Rue La La
Rue La La

Utilizing its borderfree retail platform, technology leader Pitney Bowes has partnered with Rue La La which enables the adaptation to local currency and dependable shipping for international members. Membership to Rue La La is complimentary.

"We're excited to extend Rue La La to new markets and share our brand and capabilities with a new audience," said Mark McWeeny, CEO.

Rue La La is ranked number 8 on Internet Retailer's 2016 Mobile 500 list.

"As we continue to see consumer demand grow around the world for the latest in fashion and home decor, Pitney Bowes is thrilled to be collaborating with Rue La La," said Lila Snyder, President, global ecommerce, Pitney Bowes. "We are looking forward to using our deep experience with cross-border e-commerce to bring the Rue La La experience to new members from across the globe."

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