Just Eat Marketing

Just Eat taps former Procter & Gamble senior marketer Roisin Donnelly for non-executive role

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By Rebecca Stewart, Trends Editor

October 17, 2016 | 2 min read

Just Eat has announced that Procter & Gamble (P&G) former chief marketing officer for Northern Europe Roisin Donnelly will join the company as an independent non-executive director.

Just Eat Roisin Donnelly

Just Eat taps former Procter and Gamble director Roisin Donnelly for non-executive role

The marketer left the FMCG giant in summer this year following a 31-year stint where she led the the roll out of campaigns across six countries, including Always' popular 'Like A Girl' push.

She joins Just Eat as the brand rolls out an extensive refresh which includes a new visual identity, as well as the introduction of new technology and fresh brand positioning.

Donnelly also serves on the board of the Advertising Standards Authority (ASA), where she is chair of the Performance Review Committee, and is a former member of Facebook’s client council. She is a non-executive director of Bourne Leisure and a Patron of the Market Research Society as well as being the former chair of Cosmetic Executive Women.

"I am delighted to welcome Roisin to the Board of Just Eat,"said the brand's chairman, John Hughes.

"Her track record of success in building brands, coupled with extensive international marketing and digital experience, will be invaluable to Just Eat as we continue to develop our offering to consumers and restaurants and grow our industry-leading business."

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