SaleCycle has released a new infographic - Is SMS missing from your mobile strategy? – illustrating the findings of recent research into the mobile marketplace.
Key findings listed in the infographic include:
• Mobile conversion rates increased by 57 per cent between 2014 and 2015;
The total size of m-commerce is forecast to be worth $415 billion in 2016;
• The majority of sales (51 per cent) are now taking place on mobile;
• 90 per cent of SMS messages are read within three minutes of receipt;
• 111 per cent growth in marketers using SMS.
SaleCycle has delivered award-winning SMS remarketing campaigns for clients including Firefly.