SaleCycle release new infographic on m-commerce marketplace and the role of SMS

SaleCycle has released a new infographic - Is SMS missing from your mobile strategy? – illustrating the findings of recent research into the mobile marketplace.

SaleCycle has released a new infographic on the m-commerce marketplace.

Key findings listed in the infographic include:

• Mobile conversion rates increased by 57 per cent between 2014 and 2015;

The total size of m-commerce is forecast to be worth $415 billion in 2016;

• The majority of sales (51 per cent) are now taking place on mobile;

• 90 per cent of SMS messages are read within three minutes of receipt;

• 111 per cent growth in marketers using SMS.

SaleCycle has delivered award-winning SMS remarketing campaigns for clients including Firefly.

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