Jeremy Clarkson fronts new Amazon Fire TV stick push
Former Top Gear host Jeremy Clarkson has been wheeled out by Amazon to promote its new Fire TV stick as hype builds for the motoring presenter’s upcoming show The Grand Tour, which debuts on 18 November.
Debuting on ITV tonight during Cold Feet the advert was shot on location in Eastbourne and depicts a bomber jacket clad Clarkson ‘donating’ a consignment of Fire Sticks to Europe via a squadron of Amazon drones.
The Grand Tour will launch exclusively on Amazon Prime Video which will see the former Top Gear team travel the globe with a giant Bedouin-style tent.
To further push uptake Amazon is offering customers who sign up for a Prime subscription the chance to pick up a stick for just £9.99 until 20 September.