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Mike Hughes to step down as director general of ISBA

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By Seb Joseph, News editor

August 31, 2016 | 2 min read

The Incorporated Society of British Advertisers (ISBA) has announced that its director general Mike Hughes will step down early next year.

Advertising trade body ISBA has announced that its director general Mike Hughes will step down early next year.
Advertising trade body ISBA has announced that its director general Mike Hughes will step down early next year.

Advertising trade body ISBA has announced that its director general Mike Hughes will step down early next year.

Advertising trade body ISBA has announced that its director general Mike Hughes will step down early next year.

It ends his ten-year stint at the head of the organisation and he intends to take on non-executive roles in addition to advising businesses on how to secure an AIM listing

Commenting on his departure, Hughes said: "I’ve really enjoyed the past 10 years and it’s now time to pass the torch and move on to the next chapter of life.

"I am immensely proud of the dedicated, professional ISBA team who deliver value day in, day out and particularly the execution of an ambitious growth strategy which has resulted in record membership and expansion of member benefits. I look forward to my successor taking ISBA on to the next level."

No replacement has been announced, but a search for the director's successor has already been initiated under the auspices of the ISBA Nomination Committee reporting to the president. It is being handled by executive search firm Hunter-Miller, with an announcement expected before the end of 2016.

Hughes joined ISBA in 2007, having spent over 30 years in senior marketing and general management roles at Unilever, Coca-Cola, Guinness and Bulmers plc, followed by involvement in a number of digital startups.

He is also a member of the Brussels-based World Federation of Advertisers executive committee, where he holds the posts of treasurer and chair of the National Associations Council.

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