Creative WPP Possible

Possible announces raft of creative and design hires to boost London team

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By Rebecca Stewart, Trends Editor

August 24, 2016 | 2 min read

WPP-owned agency Possible has bolstered its creative department, hiring a new creative director and announcing a string of fresh appointments.

Possible has bolstered its creative and design capabilities

Possible has bolstered its creative and design capabilities

Award-winning creative Max Chanan, previously of Sid Lee, AKQA and McCann is poised to take on the role of creative director at the London agency, and will be supported by Swedish creative team, Christian Odelmalm and Jesper Ellesson.

Meanwhile, designer Renato Campana will join the team as design director from Isobar in Brazil, where he worked with Fiat and Jeep as well as on the Rio 2016 Summer Games.

Stuart Thorne, previously of Razorfish, is to take up the role of creative technology director, after freelancing at the agency. The firm has also poached Net-A-Porter's UX designer, Rita Bourma, who will take on the same remit while at Possible.

“Great work is mostly the result of fostering great culture and great culture is mostly about people," said Pablo Marques, executive creative director at Possible.

"I could rave about the qualities of these hires in many ways but what excites me the most is that they are great characters. Great personalities who have done and want to do great work."

The agency teased that "substantial new business wins for the London office will be officially announced in the near future". The global agency currently counts jetBlue, Heineken and Michael Kors among its clients.

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