With the presidential election less than three months away, Donald Trump has sunk more than $4m dollars into a TV campaign that will run in key battleground states over the next few weeks as he attempts to get an edge up over Hillary Clinton.
The TV push is kicking off with a commercial called ‘Two Americas: Immigration,’ and marks the first time that the Republican candidate – who has mostly depended on free media coverage throughout his presidential run - has spent money on television advertising in the general election.
Largely an attack ad on Hillary Clinton, the ad focuses on Trump’s claim that he will ‘Make America Safe Again’ once he’s in office. In the ad, a voiceover states that “in Hillary Clinton’s America, the system stays rigged against Americans,” and further claims that Syrian refugees will “flood in” and that illegal immigrants convicted of committing crimes will “get to stay” in the US if she gets into office.
The ad is running in Florida, Pennsylvania, Ohio and North Carolina.