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NFL and Pepsi deny Adele's claim that she was asked to perform during the Super Bowl 2017 halftime slot


By Rebecca Stewart | Trends Editor

August 15, 2016 | 3 min read

British singer Adele has claimed that she turned down the chance to perform at the halftime show during the 2017 Super Bowl, but the event organisers have brushed off claims the 'Hello' crooner was officially invited to take to the stage.

Adele Super Bowl

Super Bowl organisers have denied that Adele was asked to perform at the 2017 show / YouTube

Adele told fans on Saturday during a concert at LA's Staples Center that she said no to the coveted halftime slot, previously filled by the likes of Beyonce, Coldplay and Katy Perry, because the show was "not about music."

“First of all, I’m not doing the Super Bowl. I mean, come on, that show is not about music," she was reported as saying, adding: "I can’t dance or anything like that. They were very kind, they did ask me, but I said no."

The NFL and halftime sponsor Pepsi, however, denied that an official offer had been put on the table for the singer, releasing a statement saying: "The NFL and Pepsi are big fans of Adele.

"We have had conversations with several artists about the Pepsi Super Bowl Halftime Show," the companies said.

"However, we have not at this point extended a formal offer to Adele or anyone else. We are focused on putting together a fantastic show for Houston and we look forward to revealing that in good time."

An average of 115.5 million people tuned into the Big Game's halftime show this year according to Nielsen.

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