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Morning Bulletin: Ad Block fightback, Minority Report-style policing & Spectator surge

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By John Glenday, Reporter

August 12, 2016 | 4 min read

This morning’s voyage through the digital sea brings a number of sights worth viewing, including the latest exchange in a ‘cat and mouse’ battle between Ad Blocker Plus and Facebook, the introduction of Minority Report-style monitoring of police officers in North Carolina and a Brexit bounce in Spectator subscribers.

The circumstances surrounding the collapse of venerable department store BHS continue to dominate the headlines at Retail Week with the revelation that lawyers have been drafted in to probe the role of former directors in a search for actions which may have precipitated its demise.

Campaign casts a beady eye over The New European pop-up paper as it takes the unusual step of launching an online auction to sell ad space within its pages.

Ad Week meanwhile reports that Ad Block Plus has wasted no time in circumnavigating new restrictions imposed by Facebook, after it claimed to have developed a ‘walkaround’ enabling developers and consumers to once again circumnavigate ads on the social media platform.

Ad Exchanger picks up on a decision by Dentsu to merge subsidiaries Copernicus Marketing and Forbes Consulting, creating a new integrated division under the Isobar agency network and the ushering in the end for both brands.

Business Insider highlights a novel tool for combating police brutality in North Carolina, a Minority Report-style computer algorithm which can flag officers who are at risk of racial profiling or a deadly shooting in advance of any incident occurring.

Google is facing yet more allegations of flouting anti-trust laws with South Korea becoming the latest country to open an investigation into its activities. No reason was given for the decision but in Europe Google is facing questions over whether it abused its market leading position to unfairly promote its own services.

The Guardian meanwhile attributes the so-called ‘Brexit effect’ to bumper sales of the Spectator with readers increasingly reaching to the news stands to make sense of an uncertain world. This follows a 25 per cent rise in its digital circulation over six months leading up to the referendum.

The Times ushers in a Christmas chill following a Reuters poll of economists which predicts of a ‘mild’ recession to arrive just in time for the festive break, with UK growth of negative 0.1 per cent in the third and fourth quarters likely to prompt the Bank of England to bring interest rates even closer to zero and launch a new stimulus package.

Meanwhile the paper also reports from the French Riviera where tourism chiefs have been forced to launch an ad-hoc promotional campaign to keep tourists coming to the region, which is battling out of control wildfires and dealing with the aftermath of the Nice terror attack.

Lastly the BBC picks up on a protest by Deliveroo couriers over proposed changes to their terms of work, which many fear will lead to lower wages. Deliveroo intends to pay £3.75 per delivery in future, rather than £7 an hour plus £1 delivery bonus as of now.

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