Cat nip or cat nap? How brands’ #InternationalCatDay posts got scratched on Twitter

#InternationalCatDay

A long time ago, brands learned that cute animals could help boost their engagement on social media.

Inevitably, along came #InternationalCatDay on 8 August to celebrate felines on the social network sparking a maelstrom of pussy content between brands.

The term was the top trend on Twitter on Monday.

Here are some of the finest brand tweets.

Xbox

Clash of Clans

Paramount Pictures

FC Bayern

Premier League

Doctor Who

Sony Pictures

Faber & Faber

E4

Volkswagen

Dave

James Bond

Pizza Express

Lyst

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