Creative Olympics Fiat

UK Top Shazamed Ads: Fiat 500 scores the top spot thanks to British artist Tieks


By Jenny Cleeton, Social Media & Video Content Creator

July 26, 2016 | 1 min read

The Drum's Shazam chart is based on the number of times each ad has been Shazamed over the past week using the music identification app.

Fiat 500 has scored the top spot this week with the help of British musician Tieks, bumping Boots' No7 ad down to second place.

The London-based singer's track provides an upbeat tune for the brand's 'Fresh' campaign, a 20-second ad which premiers the dainty vehicle in red and yellow comparing the model's colour palette to the freshness of a flower or a lemon.

There's also some newcomers this week as late British rock legend David Bowie helps Heathrow airport score fifth place, while Ethan and The Reformation come in at number eight thanks to their toe-tapping rock score behind Wellman's campaign.

Elsewhere, Dizzee Rascal and Jax Jones have swapped places in the chart and Apple has been completely knocked out thanks to new contenders.

Shazam Chart

Creative Olympics Fiat

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