Technology Facebook US

Facebook’s new Featured Events are recommended by staff members rather than algorithms


By John McCarthy | Opinion editor

June 28, 2016 | 2 min read

Facebook has debuted a new product in the US called Featured Events allowing dedicated staff to recommended events to users.

Facebook to pay more taxes

Facebook has refined its suggested events feature

Moving away from a solely algorithmic process influenced by the behaviour of the user and friends, the company is altering (and hopefully refining) suggestions by introducing a human element to help spread the word about local events.

Putting the social in social network, if successfully implemented, “local art, entertainment, family, festival, fitness, food and drink, learning, community, music and sports events” will appear in the user’s feed.

Users can put their public events up for consideration, where it will be shared to relevant people in the local area. It added that events that have paid for ads will not receive priority in the suggestions.

Featured events are currently available in ten US cities: Boston, Chicago, Dallas, Houston, Los Angeles, Miami, New York City, San Francisco, Seattle and Washington, DC.

Technology Facebook US

More from Technology

View all


Industry insights

View all
Add your own content +