Entertainment Marketing: Movies, TV, Music and Gaming Technology

Scottish economy benefits from music tourism to the tune of £295m a year

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By John Glenday, Reporter

June 13, 2016 | 1 min read

The Scottish economy received a £295m boost over the past year from music tourism according to a UK Music report, with 928,000 people attending festivals, concerts and other music related events.

Wish You Were Here found that there was growing demand for live music in the country with a 16 per cent increase in overseas music tourism helping to raise attendance at British music events to 27.7m people in 2015.

Perth & Perthshire MP Pete Wishart, himself a professional musician, said: “Scotland attracts almost a million music tourists each year.

"People come to our nation to enjoy our festivals and gigs, generating £105m in spend in the process. Scotland is rich in creativity. We must continue to champion our creative industries and the vital role that they provide to our communities and economy.”

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