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Digital Salary Survey Propel Technology

Propel launches 2016 salary report, in partnership with The Drum and Open Blend Method


By Shane Taylor, Researcher

June 13, 2016 | 3 min read

Propel has released the latest version of its Digital Salary and Industry Insights report. Produced in partnership with The Drum, the seventh edition of the report provides a comprehensive review into the salaries and working lives of the individuals driving the global digital economy.

Propel Salary Survey Image 2016

Propel Salary Survey 2016 Image

Based on feedback from last year's respondents, Propel has taken the research to a new level, looking not only at salary comparisons, but also examining the factors that impact well-being and how this drives the performance and engagement of talent at all levels of a business.

Propel argues that attracting and retaining talent is the most important consideration for businesses operating in the digital economy. This year they teamed up with Open Blend Method, employing its unique methodology to determine the key factors that contribute to employee well-being and retention.

This year’s report contains a number of interesting findings:

  • Encouragingly, salaries across each skill set covered have increased over the last 12 months;
  • 63 per cent of respondents were considering a job change in 2016 with improved career opportunities, increased financial remuneration and new work challenges cited as the main reasons for changing roles;
  • Career progression, fulfilment at work and recognition of achievement are the most important contributing factors to employee engagement and performance.

The report comprises data from over 3,000 records, composed of survey responses supplemented with robust data drawn from Propel's internal records. Analysis is split across five major specialisms in the digital economy, with marketing, technical, creative, commercial and business operations roles covered in dedicated sections.

Download the report to view the full results and understand how your salary compares to your peers, and the factors that drive job change and retention.

Digital Salary Survey Propel Technology

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