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whynot! thinkpeople appoints Maria Sze as managing director


By Michael Feeley | Founder and chief exec

June 9, 2016 | 2 min read

whynot! thinkpeople, part of the thinkpeople family of companies, has appointed Maria Sze as the agency’s managing director.

Sze joins whynot! thinkpeople from Haygarth where she was head of shopper and new business, working with clients including Londis, Mars, The Walt Disney Company and Jack Daniels. In her new role, she will report to executive chairman Andy Agar and sit on the thinkpeople family board.

Agar said: “I am delighted that Maria has chosen to join the thinkpeople family to head up our shopper marketing agency whynot! thinkpeople. She brings with her a wealth of experience not just in the world of shopper marketing but in business management and nurturing entrepreneurship. I have no doubt that she will provide strong leadership as we continue to develop and grow our offering.”

Sze said of her new appointment: “I believe there’s huge potential for whynot! thinkpeople moving forward. I’m delighted to be joining such an ambitious team at a key point within their restructure. My focus will be to strengthen our shopper expertise and continue to build our reputation in this area.”

Based in London, whynot! thinkpeople work with clients including Heineken, Pernod Ricard, Arla, Belvoir and McVities.

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