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Geometry Global

Geometry Global Intelligence UK trial sparks EMEA-wide launch

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By John McCarthy, Opinion Editor

May 19, 2016 | 2 min read

Geometry Global has elected to roll out its Geometry Global Intelligence service through the EMEA region.

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Geometry Global Intelligence was designed to advise and support marketers and brands in marketing with their business strategy across a number of key areas: market analysis and objective-setting, new product development, customer journey understanding, and more.

EMEA chief executive Pietro Leone said: “Media fragmentation has significantly increased the complexity of brands’ ability to invest marketing budget exactly where it is needed to drive growth. Geometry Global Intelligence works with clients to help transform their business performance by identifying efficient and effective solutions using a unique methodology.

“In this changing marketing landscape, Geometry Global Intelligence provides the answers and gives them the confidence to invest in creativity that truly changes consumer behaviour and drives conversion.”

The service will launch in Germany, France, Italy, Russia, South Africa and United Arab Emirates and has been piloted in the UK since April 2015.

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