Wieden+Kennedy, Set Creative walk away big winners as Portland celebrates evening of outstanding creativity

Portland’s premier evening celebrating the best in creativity, The Rosey Awards, presented by the Portland Advertising Federation (PAF) during Design Week Portland (DWP) did not disappoint.

At the event, a total of 19 awards were doled out to a range of agencies doing work for a number of brands both in and outside of Oregon.

Held at Polara Studios in Southeast Portland, Wieden+Kennedy and Set Creative both walked away with four Roseys, the top prize (there are also awards of merit and excellence). Renowned design firm Sandstrom Partners and agency Beautiful Failure both won two Roseys, while audio production company Digital One was a one-Rosey winner along with agencies CMD, HMH, Mutt Industries, Sally Morrow Creative (SMC), Struck and North.

Brands represented by the Rosey winners included Nike (Wieden+Kennedy, Set, Digital One), Xbox (CMD), Sprite/Coca-Cola (Set), Verizon (Wieden+Kennedy), Portland’s TriMet transit commission (HMH), Stillhouse Spirits (Sandstrom Partners), Jordan Brand (Set), Deer Valley Resort (Struck), G Adventures (Mutt Industries), Big Haunt (Beautiful Failure), The Walter Collective (SMC) and Granite Gear (North).

“The Rosey Award is difficult to win and the jury’s decisions underscored the fierce competition again this year,” said Molly Spaniel, PAF president. “With 222 entries, there was so much great work to judge. In seeing all of the Rosey, merit and excellence winners, it definitely reaffirms that Portland’s creative community continues to do world-class work in a place that people love to live and work.”

This year’s judges spanned the globe and included Julia Melle, ECD, Publicis Dallas; Jim Elliot, global chief creative officer, Arnold Worldwide, Boston; Will Chau, creative director, GSD&M, Austin, Texas; Vicki Maguire, creative director, Grey, London; and Daniele Monti, former global creative director, Starbucks, Seattle.

"The work was fantastic,” said Chau. “It’s great to see that the balance of big ideas and amazing craftsmanship are alive and strong in Portland."

2016 Rosey Awards winners

Beautiful Failure

Big Haunt

Immolations

Illustration

Beautiful Failure for Big Haunt: Immolations

Big Haunt: Immolations
Big Haunt: Immolations
Big Haunt: Immolations
Big Haunt: Immolations
Big Haunt: Immolations
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Luker + Mutt

Michael & Richard

Poster Design

Beautiful Failure for Luker + Mutt: Michael & Richard

Luker + Mutt: Michael & Richard
Luker + Mutt: Michael & Richard
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CMD

Xbox

Welcome to the Evolution of Game Day

TV (Over $150K Budget)

Digital One

Nike

I’m So Fast Campaign

Audio

HMH Agency

TriMet

Tilikum Crossing Pendleton Blanket

Product Design

HMH Agency for TriMet: Tilikum Crossing Pendleton Blanket

TriMet: Tilikum Crossing Pendleton Blanket
TriMet: Tilikum Crossing Pendleton Blanket
TriMet: Tilikum Crossing Pendleton Blanket
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Mutt Industries

G Adventures

Do Big Small Things

Illustration

Mutt Industries for G Adventures: Do Big Small Things

G Adventures: Do Big Small Things
G Adventures: Do Big Small Things
G Adventures: Do Big Small Things
G Adventures: Do Big Small Things
G Adventures: Do Big Small Things
G Adventures: Do Big Small Things
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North

Granite Gear

Go Where You Gotta Go

Print

North for Granite Gear: Go Where You Gotta Go

Granite Gear: Go Where You Gotta Go
Granite Gear: Go Where You Gotta Go
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Sally Morrow Creative

The Walter Collective

The Walter Collective Gin Packaging

Package Design

Sally Morrow Creative for The Walter Collective: The Walter Collective Gin Packaging

The Walter Collective: The Walter Collective Gin Packaging
The Walter Collective: The Walter Collective Gin Packaging
The Walter Collective: The Walter Collective Gin Packaging
The Walter Collective: The Walter Collective Gin Packaging
The Walter Collective: The Walter Collective Gin Packaging
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Sandstrom Partners

Stillhouse Spirits Company

Stillhouse Packaging

Package Design

Stillhouse Spirits Company

Stillhouse Packaging

Product Design

Sandstrom Partners for Stillhouse Spirits Company: Stillhouse Packaging

Stillhouse Spirits Company: Stillhouse Packaging
Stillhouse Spirits Company: Stillhouse Packaging
Stillhouse Spirits Company: Stillhouse Packaging
Stillhouse Spirits Company: Stillhouse Packaging
Stillhouse Spirits Company: Stillhouse Packaging
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Set Creative

Nike

Palais23

Experiential

Set Creative for Nike: Palais23

Nike: Palais23
Nike: Palais23
Nike: Palais23
Nike: Palais23
Nike: Palais23
Nike: Palais23
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Sprite/Coca-Cola

The Sprite Corner

Experiential

Set Creative for Sprite/Coca-Cola: The Sprite Corner

Sprite/Coca-Cola: The Sprite Corner
Sprite/Coca-Cola: The Sprite Corner
Sprite/Coca-Cola: The Sprite Corner
Sprite/Coca-Cola: The Sprite Corner
Sprite/Coca-Cola: The Sprite Corner
Sprite/Coca-Cola: The Sprite Corner
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Jordan Brand (Nike)

32 South State Street

Retail-In-Store POS

Set Creative for Jordan Brand (Nike): 32 South State Street

Jordan Brand (Nike): 32 South State Street
Jordan Brand (Nike): 32 South State Street
Jordan Brand (Nike): 32 South State Street
Jordan Brand (Nike): 32 South State Street
Jordan Brand (Nike): 32 South State Street
Jordan Brand (Nike): 32 South State Street
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Jordan Brand (Nike)

Yonge 306 - NBA All-Star Weekend 2016

Retail-In-Store POS

Set Creative for Jordan Brand (Nike): Yonge 306 - NBA All-Star Weekend 2016

Jordan Brand (Nike): Yonge 306 - NBA All-Star Weekend 2016
Jordan Brand (Nike): Yonge 306 - NBA All-Star Weekend 2016
Jordan Brand (Nike): Yonge 306 - NBA All-Star Weekend 2016
Jordan Brand (Nike): Yonge 306 - NBA All-Star Weekend 2016
Jordan Brand (Nike): Yonge 306 - NBA All-Star Weekend 2016
Jordan Brand (Nike): Yonge 306 - NBA All-Star Weekend 2016
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Struck

Deer Valley Resort

A Perfectly Crafted Ski Experience

Print Advertising

Struck for Deer Valley Resort: A Perfectly Crafted Ski Experience

Deer Valley Resort: A Perfectly Crafted Ski Experience
Deer Valley Resort: A Perfectly Crafted Ski Experience
Deer Valley Resort: A Perfectly Crafted Ski Experience
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Wieden+Kennedy

Nike

Better For It

Multi-Channel Campaign

Nike

Last

TV (Over $150K Budget)

Nike

Margot vs Lily

Branded Entertainment

Verizon

Verizon in Minecraft

Interactive User Design

Wieden+Kennedy for Verizon: Verizon in Minecraft

Verizon: Verizon in Minecraft
Verizon: Verizon in Minecraft
Verizon: Verizon in Minecraft
Verizon: Verizon in Minecraft
Verizon: Verizon in Minecraft
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Merit and excellence awards can be found on the 2016 Rosey Awards site at a later date.

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