The Daily Mail is in talks to put in a bid for Yahoo
The Daily Mail owner, Daily Mail & General Trust, is in talks with private equity firms about putting together a bid for Yahoo, according to reports.
The newspaper business hasn’t yet met with Yahoo executives, reports the Wall Street Journal, but it is in talks with “half a dozen” private equity firms about possibilities around merging.
The Wall Street Journal cites two possible options for The Daily Mail; a private equity business taking over the entirety of Yahoo’s business, with the Daily Mail taking over the news and media business. The second option would be for the private equity firm to take on the Yahoo business and then merge the content arm with The Daily Mail to create a new business.
Yahoo has set a date of 18 April for businesses to get in touch to specify the terms and offers that they are willing to pay for Yahoo, or parts of its business.
Verizon has confirmed that it’s in talks with the web giant, and potential bids have been mooted by Microsoft, Time Inc, IAC/InterActiveCorp, CBS Corp and private equity businesses TPG and KKR & Co.
Google had also been reported to be bidding via its parent company Alphabet but more recent reports suggest that it has now decided not to go ahead with an offer.