Huawei partners with Leica to produce iPhone & Galaxy killer
Chinese smartphone giant Huawei is seeking to capitalise on its success in the mid-range sector by teaming up with lens manufacturer Leica to produce a dual phone/camera which is capable of competing head to head with the market leading iPhone and Samsung Galaxy series of smartphones.
The 5.2 in P9 and 5.5in P9 Plus will launch from 16 April for €599 and €749 respectively, sporting a premium aluminium design matched by high end specifications including Gorilla Glass 4 protected screens and narrow bezels, fingerprint sensors and top spec processors.
In an effort to distinguish itself in a crowded market however Huawei is claiming that its twin 12-megapixel cameras are capable of drawing in 200 per cent more light than the competition.
Michael Sykes, senior European product manager for Huawei, said: “If you let in more light you have better low-light capability, but you also get higher contrast ratios in black and white photography, so you can have really sharp and crisp black and white photos, and you can add depth information.”
Other bells and whistles packed under the bonnet include dynamic aperture adjustment and software tricks such as picking out a foreground object in colour against a black and white background.
In 2015 Huawei achieved a global market share of 7.3 per cent with 104m smartphones sold, well behind the 226m (15.9 per cent) and 320m (22.5 per cent) notched up by Apple and Samsung.